Up the River, Down the River: Guess the jackpot for your chance to win $1,000s!

Ready to get paid? The River is sitting on a stack of cash, and we want you to guess how much is in the jackpot!

Starting Monday, October 26, listen weekdays at 8 a.m., 1 p.m. and 4 p.m. When you hear the cue, caller 25 at 404-738-9797 will get one chance to guess the exact jackpot amount.

We’ll let you know if the guess is too high or too low. Incorrect guesses will be below.

Guess the exact amount and you’ll take home the jackpot! After someone wins, we’ll load up another stack of cash and start the guessing all over again!

It’s Up the River, Down the River—and straight into your pocket.

Jackpot #1 Guesses:

  • 10/26 8a: Coming soon! - “Go up or down the River”?
  • 10/26 1p: Coming soon! - “Go up or down the River”?
  • 10/26 4p: Coming soon! - “Go up or down the River”?

NO PURCHASE NECESSARY. Starts 10/26/26 and ends upon award of final jackpot prize. Open to legal GA res.; 18+. To enter, listen for weekday cues, call 404-738-9797 to be designated caller, guess applicable jackpot amount. Odds vary. Limit: 1 jackpot guess/person/day. For add’l info and official rules: 971theriver.com/contests. Sponsor: Cox Radio, LLC d/b/a Cox Media Group Atlanta, 1601 W. Peachtree Street, Atlanta, GA 30309.