What exactly does that mean you ask?? Well, we here at The River decided that what we really want to do is to REALLY include you (the listener) on a daily basis, in deciding the music we play.
See, modern technology is a beautiful thing and we will play our Classic Rock Blocks four times a day - Just like we always do. 9am, noon, 3pm and 6pm - but see - from now on - YOU get to decide the 3rd song. Yep - everytime we do the Rock Blocks - you get to log onto www.971theriver.com and choose from a list of songs by that artist. The song that gets the most votes WINS and that is the song that you will hear.
It's interactive and it's instant....It's the new way of radio. Listen, I had a blast listening to The River on the 4th where we played your requests all day and now, we're taking it to the next level.
Get ready River listeners - Get ready to vote and listen as you "Control The Flow" of The River!
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